Nice to see to see this somewhat desolate area of the West-End starting to attract much needed goods and services previously unavailable. I recall this locale being empty for ages until it was turned into Chez Fred. That being said, I found that so far, their bread can't compare to the other small artisanale or even the 2 large chain artisanale bakeries. Their brioche is simply NOT up to par, not at all buttery, the épeutre is just ok. As for the pastries, I don't know as I've yet to try them; the service is pleasant, prompt and courteous. It's nice to see a small café area should one decide to sit down and relax for a bit with a latté and a sandwich (also not tried) or pastry. All in all , a welcome addition to the West-End, but I'll stick to my other places for my bread and goodies purchases.