Overall, I like this Hy-Vee. It's not my go-to for groceries, but there are definitely some highlights that are worth an occasional trip.
PROS
+ Fresh produce with fun items I don't see at other stores
+ Some very delicious bakery items (cupcakes in the case, turtle brownies when they're made with a brownie base instead of cake, red velvet mini layer cake, and an amazing brownie I can't remember the name of that used to be in the deli case but haven't seen in years)
+ Clean, bright, and kept up - it's been open a few years now and it still looks new
+ Great sales
+ A wide array of deli items & prepared foods
NEUTRAL
+/- No self-check lanes
CONS
- Their house brand can be pretty terrible quality
- Items that aren't on sale seem to be pricier than average
- Parking lot is kind of wonky
- On a recent trip no one in the bakery knew how to properly ring up the cupcakes I bought - I was overcharged by $1 but decided my time was worth more than waiting around and involving a third person
The combo of higher prices + generic items I don't care for keeps me from doing my regular shopping here, but it's worth shopping the sales and exploring their large fresh foods area.