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| - I would recommend the Aveda institute for straightforward things like a cut or root touch up color. I wouldn't recommend the Institute for hair correction or brunettes/black-haired ladies and gents going blonde (the trickiest tasks).
I've spent the last ten years blonde, so i have become pretty well versed in all things blonde: what is realistic, what to expect, how hair reacts, what is impossible, what is too much too soon, etc. I also went to art school and my sister is a stylist in another city, so I know basic color theory, which helps me understand the technical stuff.
In my several trips to the Institute, I have twice had my roots lifted too light and left barely toned. Basically, I walked out with light yellow roots that made me look slightly crazy, like an old Billy Idol plus a foot of medium blonde hair.
The first time the yellow strip was small enough and just dark enough that i was able to manage it myself with a toning conditioner. The second time it was so pale and so YELLOW and too long to manage on my own. I thank g*d for a visit to my sister for a proper toning job (which cost me another $50 in supplies. Oh, and the plane ticket.). This was after I tried purple shampoo and conditioner which made the roots light blue since they were so porous and over-lifted. My sis ended making the roots much darker to balance things out, meaning the extra levels Aveda bleached my hair caused unnecessary damage.
You'll notice that other blondes on this review page have had somewhat similar experiences with bad toning and patchy work. While I think the students are sweet and try their best, this makes me think the educators are often out to lunch. Blonde needs a LOT of attention as its processing, especially on the scalp. "Hot roots" are a rookie mistake and since I signed a waiver for a rookie to do my hair, I have to wonder about the educators who are supposed to stop the rookies from making mistakes. The tone that I have left the salon with also gives me the feeling that the education here doesn't involve much time on trends in 2015. Yellow-y blonde was okay in the Pam Anderson days, but not any more. My sister told me if I left her salon with the yellow I left Aveda with, she'd be in major trouble with the owners.
For something simple, I think the Institute is a great bet. If you have doubts or know your hair is in a bit of trouble, spend the extra dough and head somewhere that more experienced stylists can give you solid focus and attention.
PS: 1) I have never been given product samples. What gives?!! and 2) I was immediately put with an institute student when I called for a consult. I am wondering why I wasn't recommended to or given the option of seeing an academy student/grad/etc.
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