I love the concept and the array of superfood creations and healthy drinks are alluring enough for the gym go-ers, the yummy mummies and the business hustlers to and fro. I appreciate the effort in sourcing the coffee and bread and that its organic.
Location: Being on the corner is easy enough.
Access: Its a steep flight of stairs down to the lower sub-level.
Space: Its limited but works as its not a big meal sit down place either - its a healthy cafe. Nice decor.
Service: Couldn't fault it.
Price: Its pricey for sure and admittedly I've simply made it at home afterwards and was amused I could replicate it so easily. Its not rocket science but it is good for you.
Packaging: Hot drink cups are cool in their visual print. The weightier food not so much. IE getting a $6.50 piece bread slice ie avocado with nutritional yeast which is like fish flakes (but yummy) handed to you on a piece of flimsy paper, inevitably they drop to the floor which is a let down and makes it feel less substantiative.
Overall: I think its good to have in the neighborhood. Its a rich area, but I would like to see better value for money and more impressive items which people cant so easily replicate at home.
Opportunity: To get more creative to match the price.
Would I go again? Sure, its a conscious minded and well intended place. They haven't lured me in as a cult following with any items of particular delight but I'd go again, sporadically.