This place gets my four stars mainly for being the one of the only places to catch limited release movies. The smaller theaters can't or won't take a risk showing movies that mainstream audiences don't know about.
I totally found out about this quirk by accident when my friends and I happened upon a poster for a movie we, like most people, hadn't heard about. We found out that it was a two day limited release and would only be playing at the Concord Mills theater. Long story short, I found my new favorite actor and book series (it was Death Note, for those who wanted to know).
You really have to look for these releases though, because they have a nasty habit of not advertising them. Apparently movie execs don't put a lot of faith in foreign movies, even though most of them have a huge cult following before they even come over. So keep your eyes peeled and your mind open, plus it is a very nice theater.