My boyfriend and I were looking for something different than your ordinary ice cream cone when we came across wow wow yum yum. It is definitely a different experience with the store being located in the middle of the mall. There are two chalkboards with the a large menu on them. There is also a tv showing how they make the ice cream rolls and a a long sheet of plastic blocking you from the employees as they make the ice cream in front of you.
Upon arriving at the store there was a decent sized line. We quickly decided what we wanted and joined the line. The whole process between ordering our ice cream and receiving it was quite lengthy taking about 15 minutes so it's good that we weren't in any hurry.
I ordered strawberry and Nutella ice cream which was (if I remember correctly $6.25). After they finished rolling it I was allowed to choose two toppings so I got the Reese pieces candies and some pizzelle wafers. The ice cream was really good and you could actually taste the chunks of strawberry and Nutella. It was a lot of ice cream though so going back I may share. Overall it was really delicious and I would definitely recommend going here!