Has been packed every time we've gone, dinners and breakfast. With good reason. This is a place that perfectly lives up to its name.
The burgers are large, juicy, and have real flavor; you don't have to rely on the toppings (though every one we've tried has been good, too.)
Fries are above average; rings worth a try.
Breakfast wasn't as good as the burgers, but our omelets left us stuffed and happy.
This place is not about adventures in fine dining. Tables are jammed together; it gets noisy and there appear to be a lot of regulars so there's a lot of joking and moving around. The servings are large, and you're probably not going to be reheating this stuff the next day; you eat it or you leave it.
If it were easier to find parking (they do have valet), and not so packed ... and not so guilt-inducing, we'd go more often. But such is the price of delivering so well on such a blunt promise: you want burgers, beer or breakfast? They got 'em.