This is a two-star review because they abuse the term "grocery store."
As my girlfriend says, it's a high-end deli counter with booze.
As I put it, it's a Williams-Sonoma with a hot case.
Would I drive from downtown Phoenix to shop there? No way. Would I shop there if I lived near Scottsdale Quarter? Likely not, although that's a hypothetical I can't really answer.
This is essentially a collection of fru-fru products with a hot deli case and a nice patio. It's not a grocery store.