I might be a little soft on Ridley's because I got my first bike here. The start of a lifetime of mountain biking for me: a 1998 Trek VRX 400. http://images.ridemonkey.com/index.php?size=full&src=http%3A%2F%2Fhome.wxs.nl%2F~olden101%2FPic%2FTrek%2FVrx400.gif
Talk a bout a gateway drug. I destroyed that thing so many time over and it destroyed me twice as much, but biking is in my blood now from that day.
Nowadays, they seem to be an all round bike shop, serving up a mix of road bikes, mountain bikes, and seem to be venturing a little deeper into fashionable bike lines like Linus - http://www.linusbike.com/?gclid=COzxze7ou8cCFQmCaQodhjMEBw
This is a good shop to go to if you're looking for a good bike. You'll skip the junky low end stuff as they deal mostly in Trek and Giant in the mountain bike world. They don't seem to get into the real high end when it comes to the freeride/downhill world, but if you're into the typical rich old guys types like road or XC they'll probably have some super high ends to take your money.
Likewise - everyday cyclists looking for a decent quality ride without breaking the bank to a ridiculous extend will probably be able to find something here.