This is one of my two favorite comic book stores in the Las Vegas Valley (the other is Alternate Reality), and as a fairly new comic book fan with a specific taste who is open to reading anything that catches her eye, this store is a nice breath of fresh air both visually in the store and book-wise on the shelves. Jay, the owner, is not your typical LCS guy, and I believe that he truly thinks about what his clientele is reading and what they may like. My boyfriend and I love to visit this store whenever we're on that side of town (West Las Vegas) and consider it a treat to be able to shop, browse, and chat with Jay.
However, because of the store's location, we are not able to visit often enough as we both live on the opposite side of town. But if we DID live on the West side of the Valley, we totally would be regulars at this store.