I'm a fan of the neighbourhood portuguese places. Nova Era falls into this category. While rebuilding by house I was always there getting their famous Tosta Mista (a ham and cheese sandwich toasted) for only $4. You could walk in and out of there with a full lunch including one of their signature portuguese tarts for only about $6.
Nowadays I'm in their all the time getting their baguettes and pada buns, which they are constantly baking. Most of the time you can pick up a loaf of bread and it's still hot.
Yes, the staff can be rushed there, and sometimes a little brash, (ie. serving the locals before the english speakers), but it's worth it. Go for the good bread. Happy to have this place around.