The worst format for a restaurant. You walk in and... well, figure it out. I guess you're supposed to pick up a menu and then walk to the far side of the place and order. Not that you'd know that, or even that the place was a restaurant. I thought it was a market.
Since you order and pay at a register, you'll have to wait in line to put in an order. Figure an extra 10-30 minutes of waiting over any other restaurant. And the parking outside says 20 minutes only. Well played.
I had a sandwich and it was pretty good. The pasta salad was bad.
The prices are fitting of a nice sit-down restaurant, but it is a self-serve place. Hipster heaven. Not only is it counter intuitively named and designed, but it's also expensive! Woo! They probably have a secret menu I wasn't cool enough to know about.