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| - Up here: my expectations Down there: actual shopping experience
I have to agree with Margaret on the 3.5 stars. I received promotions that claimed it was a new "green" grocery store that offered healthy, fresh options at better prices. I didn't find that to be the case at all.
The "fresh" aspect is true to the claim. They have a plethora of fresh ingredients, all labeled with the date they were prepared (if applicable). Another plus is that basically everything has nutritionals listed - even the vegetables! They also had items that were hard for me to find at other stores such as fresh whole wheat pizza dough, which is harder to find than you think.
The big down-side for me is that as a health-conscious eater, I didn't really find many healthy options. My fiance and I went the night they opened and after surveying the entire store, walked out with a jar of pickles and some cinnamon raisin bread. I also found the prices to be all over the place. I found mustard that was 97 cents, and pre-made meal items at over $9.
Don't get me wrong, they have a lot of tasty stuff (which you get to try at their tasting station where they offer delectable treats in a Costco-esque manner), but they didn't have the prices and healthy options that I anticipated. I will still do the bulk of my grocery shopping elsewhere, but I will go here for specific items, last minute pick-ups, and fresh meat or veggies for dinner on short notice. It's too bad because I really wanted it to be as great as I thought it would be.
Update: I just went there last night to pick up some last minute jalapenos. I spent $1.61 on a bag of THIRTEEN peppers. This place is crazy!
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