I walked by the store and decided to walk in because I have a beach cruiser I ride around my neighborhood. As I was looking around one of the men working in the service area asked if I had any questions. He was very knowledgeable about both my questions. When I asked about bike seats he honestly told me that I would probably need a wider seat than what was currently in the shop but he was happy to order something. My next question was around lights I could use for night rides. He easily showed and explained the different options (different level of brightness, value of different product lines, and other things to consider). Knowing the products, being patient, and sincerely looking to help made me feel very comfortable to purchase products from the store and feeling that my needs were being understood so I was getting what I needed.