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  • I remember this corner from the 1990s. A United Church minister, Al Reeve, came here to work as a minister without a church, and he tried to organize the local businesses to serve the community. Now it's a bustling community, and this restaurant is one sign of the bustle. I like the food and service here as much as anyone. But the thing I find inspiring is how Business to Busines (B2B, as it's called) helps make the area sing. The restaurant benefits from the theater by providing a nice place to dine before a show, which people like to do, and the theatre brings people to the restaurant. It reveals sound local economies as an outgrowth of "the whole is greater than the sum of the parts" principle. B2B is at least as powerful as the old concept of the multiplier effect, which is just about how your money jingles in many pockets before it leaves town. B2B means every bite you ate created direct work in the local economy, and each of the businesses helped generated its own multiplier effect. Gare de L'Est buys its bread from a great Kensington bakery, Blackbird, and sells a lovely artisanal beer called Burdock. This is nice for a French restaurant because it shows they have a sense that the style and cooking tradition can be French, but the ingredients local. After all, the essence of French cuisine is to rely on fresh and seasonal ingredients -- so B2B is built into their culture. In North America, we still have to create that culture and do that with an economic motivation. B2B is the vehicle for creating that culture. As Keynes, the great economist used to say "Trade the recipe, make the shortbread locally."
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