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| - Riley's is my choice of Madison-based liquor stores. There's nothing wrong with others, and I patronize several, but RIley's is hard to beat. Aside from their incredible selection, they bring in a lot of private barrels of whiskey that you're unable to get anywhere else. The prices are very fair, not the cheapest in town, not the most expensive. The staff is very friendly.
One of the great things about Riley's is their allocated lottery system. You don't have to be "in the know" to get hard-to-find whiskeys. You sign up on their email list, they email you when an allocated item is in stock, and you choose if you're interested or not. If you're interested, you're entered into a draw, and if you win, you get to buy it. This is a much more fair deal than other stores, where I've simply been told, "We have some long-time customers who will get that, you won't."
Located a few blocks from the UW, this is a must-visit store. Don't forget what many do - there's an upstairs with a lot more than what's on the main floor. Cheers!
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