I take away one star for 2 reasons 1) I have to pay for parking. I really don't like this fact. If I'm wrong I will adjust my review, because the selection is great. It's for more of a urban, sophisticated crowd. 2) I don't like that UO brands quality has gone downhill, but prices seem to stay the same. I bought a shirt that was $40, on sale for $10. I have a bunch of stories like that from 2016, most of my clothing from UO is unwearable today. I dropped over $1000 in that store in the past year. I'm going 2nd hand consignment this time around. Better quality and no fear of seeing it on sale for 40% off 3 months later.