The cold cuts (cha lua) here are just mediocre. They don't make them fresh at the store so there's not much to expect. You can get the same at Asian supermarkets for around the same price.
As for the banh mi, it doesn't seem to be as fresh as other locations in the west end. But since this location is convenient, I just stick with going here, not that I come very often. If I do, I usually get the #1 Assorted Cold Cut (banh mi thap Cam).
They also sell deserts, sticky rice and other various Viet dishes. For the price they sell, quality is very low and freshness is again an issue.
I've heard that the service isn't the friendliest. But, if you can speak Vietnamese then it's not as bad. But they'll still refuse to say thank you to their customers.