NY Crumb Cake actually baked on the premises. Since leaving the east coast 40 years ago, this is the first time I have found a bakery / deli out west actually making NY crumb cake. And it is excellent. So while they can order the crumbcake that Gelsons got via Boarshead in New York, try theirs first. Same price, different shape tin, but a little deeper. I used to travel 48 miles roundtrip to get crumbcake at Gelson's. Now I only have to go 21 miles to Life's a Bagel. For those of you who don't make frequent trips to indulge a favorite food craving, they can sell you sheets of crumb cake which you can then cut up and freeze. A couple of doors down from the Smith's at North Rampart, on the north side of W. Lake Mead.