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| - How much you are willing to tolerate, or even enjoy, trips to any Apple Store is typically directly proportionate to the level of loyalty you have to the products that it offers. Apple, for whatever reason, seems to attract a quite dedicated fan boy base. Some on the more fanatical end of the spectrum embody a quite creepy sociological/psychological cross breed between cult member, political ideologue, pretentious hipster and serial killer. Odd, just plain odd.
All of that said, The Madison location is about par for the course to any other location I have ever been to in my life. It was Insanely busy (3pm on a Saturday) well patrolled by forced smile attendants with iPads, and awash with demo items and classes being conducted on getting more use out of your heavily overpriced machine.
Don't get me wrong, I love my Mac to death, it is just some of it's users and employees that I find troubling. I had to have a MacBook pro "triaged" at this location for hardware issues, and was there for a little over an hour. Trust me when I tell you that being at an Apple store for that kind of duration is an interesting experience in and of itself. You could pen a Hunter S Thompson novel from the experience.
My needs were, however, very quickly and courteously addressed when I arrived via a Genius bar appointment. I just simply lack the mental endurance and patience to enjoy visiting this place for one second longer than I need to be to there.
Am I cynic? Without a doubt, but it is nearly impossible for a truly objective individual to not at least consider the validity of what i am trying to convey here. I would really only visit this store again for service related issues. For an actual purchase, Best Buy and Amazon sells Macs too, and are probably a better option for all but the most dedicated Mac evangelical.
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