I first used Uber in Washington, DC and I guess I chose the right time to move to Phoenix, just as Uber was launching here. The perfect way to travel on dates, to and from mill ave, or just as an alternative to the stupid lightrail once every blue moon. You'll impress whoever you're traveling with by making it seem like you're spending a pretty penny on them, when in reality it's more affordable than a normal taxi. In this day and age time is money and Uber is convenient in every aspect and 99% of the time your driver is going to give you awesome service: not limited to water for you and your guest, control of the music (probably most important), and I even had a guy throw in some jokes in there for free once. Don't be fooled by the wanna be Uber companies, there is only one way to travel in Phoenix.