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| - Legally, it may be able to be called custard, but if you serve it from a regular soft serve machine, it will have just as much air whipped into it as regular ice cream.... Then, what's the point?
If you know HOW frozen custard should feel, then you will be disappointed with Luv It.
Too cheap to invest in a Ross or Stoetling = too cheap to get any of my money.
Additional info after owner replied...
The owner replied about the FDA, etc. Yes, I am VERY aware of the legal requirements to call it "frozen custard" thanks to Andy's Frozen Custard's incredible advertising (10% milkfat, 1.4% egg yolk solids) however, overrun (the amount of air mixed into the product during the freezing process) is not regulated, as far as I know. The machines that Andy's used when they opened were Ross freezers and (as anyone from southwest Missouri who has ever heard "Hi! I'm Andy" on the radio knows) "making machines that don't whip in extra air is no problem, they just cost an extra $20,000".
The first question I ask when visiting an unfamiliar establishment is "What brand of machine are you using?" (in fact, the owner of Sheridan's immediately said "Where are you from in Missouri?" when I asked him the same question before they had opened. This was right around the time that Stoetling bought out Ross, IIRC.)
If it's a Ross, Stoetling, or a custom machine built by them, then the owners know frozen custard. Those machines produce a very sllllooooowwww output of product that usually slides down a chute into a freezer.
It is impossible to fill a cone "soft serve style" because a true frozen custard machine produces a "log" four or so inches wide and about 2 inches thick. It then enters a bucket in an external freezer and requires hand scooping.
Frozen Custard from a place like Andy's, Sheridan's, Ted Drewe's, or Freddy's has a VASTLY different mouth feel
When we visited Luv-It after we first moved out here in 1999, I believe they were using the standard Electro-Freeze machines. It was EXTREMELY disappointing to get frozen custard that felt like standard regular soft serve. The flavor was fine, but it was no better than other soft serve.
As I stated, legally, I have no doubt this product qualifies as "frozen custard". It would be foolhardy to advertise it as such and not be able to prove it. That is not my issue with Luv-It.
Perhaps they replaced all of their machines in the ensuing years. (It appears from Yelp photos that they may have.) The rudeness of the "dude" running the window and the disappointing product caused us never to return.
I may give them another shot.
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