My money management is woeful but I do love a bargain and Shoe Company gives me that happy glow! It's an unassuming looking shop with pretty awful layout and merchandising but don't let that deter you....it has great potential for finds. It also lacks that horrible smell of plastic you get in the really cheap shoe shops. I managed to find the elusive cheap sandals that were comfy for walking and didn't look like I'd stolen them from a nun and was almost sucked into buying a pair of bargain Fit Flops. It's not full of designer gear but has plenty of tempting bits and pieces. This branch has a great running section at the back too. I doubt they'll give any advice on choosing the correct shoe for you (like a dedicated running store) but if you have a favourite shoe they'd be worth checking out-they seem to have lots of reductions!
Bonus is that they have a website at http://www.shoecompany.com so you can try online if they don't have your size. Delivery is free over $70.
Summary: Payless shoes without the stench of cheap :-)