Amazing! I'm a natural brunette and have always been skeptical about dying it blonde because everyone always said it wouldn't look good but I went out and did it anyways and my experience was just amazing all around. I wasn't sure where to start but I found Raul's Yelp page and read only one comment and decided to go in anyways. Very nice guy and knows what he's doing. My hair came out perfect and better than I had imagined it! I loooove it! Who knew dying my natural hair would be so easy?! 10/10 would recommend to anyone wanting to go blonde!