I go here every once in a while to kill time or shop for some sporting good needs. It's nice having that big a store (makes for a lot of time suckage) but I can see where it would be frustrating to want to come in and find specific items if you are in a hurry.
Supposedly this is one of the Charlotte Dick's "premier running specialty stores" so they care a lot more running shoe brands like Mizuno, Brooks, Asics that you typically can't find in a regular Dick's.
Location is convenient to the mall... I like that it's a separate building so it forces people to go outside and enjoy the weather.... bad if it's raining, but I still like that courtyard break from all the stores in Southpark.