As a steady patron of this establishment, I can say they were a really cool trend when they first started rolling out in AZ, but now they have equal prices and lower quality products than your local Frys or Walmart. Honestly, their store brands are not that good- take the cream cheese for example, just doesn't measure up to the Kraft's. Also, I find myself skeptical about the redness of their meat- so much dye must have been added to give that look. They do, however, have good produce and bulk items.
they do not take credit card. only cash or debit. so be aware.