I've had 6 Swedish massages here now and im art of the membership. You sign up for a membership which drafts 59 dollars a month from your bank or credit card. They "waive" a $40 enrollment fee if you join after your first massage, but you can cancel anytime, no contract.
The therapists are generally better quality than my 4 year experience with massage envy. The facials are also better quality. The only downside is I am so busy and I tend to go spur of the moment and often times there are no 'same day' appointments.