Cute place with 4 stories of options that is M&M related, from pajamas, t-shirts, toys, to peanut butter M&Ms! The candy is a bit pricey but there's so many options of flavors and some that you can't get anywhere else but here.
I was mesmerized and that's the point, with all the bright and shiny souvenirs, you can't help but spend money here. They even had an M&M dancing outside to some music, it's really cute and really kid friendly in Vegas, no less.