I like that this isn't a movie theatre that is cold and impersonal and jammed with crappy ads before the movies even start. I also like that I can go and see interesting foreign films here that don't involve anything blowing up and the end of the movie doesn't always end with everything being perfectly tied up. The Cumberland plays funny and interesting movies, and even some movies that will make you think.
If I go to the theatre, I go to the Cumberland. Also, it's a little cheaper than other theatres, which is a bonus!