This place is easy to miss, but make a point to stop in.
If you live in Wisconsin, you've had yourself a brat or two...
BUT--have you had a gyro brat, or a chicken habanero brat, or a Hawaiian brat?
You can if you go to Jim's! I talked to the man behind the counter(Jim?) my first time in, and he told me that he tries to come up with a few types of brat each season, and then he keeps the favorites. His goal is to get to 100. ONE HUNDRED KINDS OF BRAT, PEOPLE. There are fresh seasonal types, and of course your classic. In the freezer, you'll find the mecca of meat selection.
Of course, there are more than just brats...otherwise he would have called the place Jim's Brats. You get the idea.