Huge selection in a massive showroom space... The building is a bit old, but it gets the job done (watch the narrow stairs - only folks in one direction at the time).
Prices generally low with the same brands and similar quality options to Ashley and AFW.
Sales guy was pleasantly attentive without being aggressive or in-your-face.
They operate in a pretty old school fashion. Paper sales slip. Limited use of automation. What appears to be human scheduling of delivery (they schedule you for a day and you can call in the morning to figure out if you're morning/afternoon and what stop you are).
We ended purchasing a sectional and power reclining (both working out great so far). Prices were very good (same as AFW) and deliver was more than reasonable. We were able to get delivery next-day as our stuff was in-stock. We called in the morning as instructed and got an afternoon ETA. They showed up pretty close to the estimated time. The crew was very fast/hardworking/professional.
All-in-all it was a very good experience.