Now this is what I'm talking about. After investigating the neighborhood a bit, I found my supermarket. It is located a bit down the road, but it is well worth the trek. It is a nice, new, clean, well lit and planned lot and store, adjacent to other cool shops. My initial reaction when I walked in the automatic sliding doors is that this is just like the Ralph's Fresh Fare market I frequented in Southern California. I found the aisles to be intuitive and user-friendly stocked, with good prices and fresh produce. The only thing that kept it from being a five-starrer would be that my phone number did not activate my Fry's club discount yet (it has been 4 days since I activated) and the checkout registers did not seem to be fully staffed, so there was a bit of a wait. Overall, a great place to pick up groceries.