I've liked Target before it became TarJAY. It does seem to a bit more pricey these days though- is that my imagination? But I don't have a fear that I might be buying junk there, the way I worry sometimes when I buy stuff at Walmart. Just seems that Target is more about quality while Walmart is more about cheap. There's good and bad in both approaches, it seems.
Target is usually clean, organized and brightly lit. It's fun to browse there, while Kmart and Walmart are aggravating to me. The staff are friendly. There's a tad more of a professional air at Target (to match their higher prices and quality, I suppose).
Jade C. said she goes to Target when she's bored sometimes. I have, too- and I would go nowhere near a Walmart just to have something to do. Target is smart in making their stores pleasant to browse through.
Bottom line: When I think about housewares and gifts and I have a little extra dough, Target is my first pick.