What is this magical place?????
There are two levels of booze here. Everything is organized very well. There was a significant variety of every kind of beverage you would want to purchase (maybe lacking a touch in the cider department, but I can get past that easily). Not only is the sheer amount of alcohol in the store astounding, but the prices are also very reasonable. Cashiers were nice. A+ all around.
I have never been the biggest fan of Madison, but Riley's makes a case for the area.