They have the so-advertised 2.99 all-day breakfast. That's obviously not true. The 2.99 plate is only available until a certain hour (I believe 11am) and does not include coffee.
All the menu options are incredibly unhealthy, so, RUN AWAY FAST if you're on a diet or something. The food tastes as expected and their coffee is default. Nothing you will regret, but maybe you will find better options on Bloor West Village.