This is a great Hispanic grocery store. Many options available that you are not going to be able to find at a place like Safeway. I also think it's a great benefit that my auto insurance company has an office here as well. I recommend their juice bar. The platano juice is a must! When they have it! The only improvement I can see them making is providing bicycle racks at there location. As a safe place to park one's bike as it adds to a safer, cleaner, and friendly downtown Phoenix! Cheers!