I think La Rosita adds a lot to the neighborhood. Authentic through and through-- at least it appears to be! Huge meat selection. I love their milk pops too! So many different and unique flavors. I've enjoyed many of their menu items but they are not consistent. Every person working behind the counter seems to make the items differently. Unfortunately they use some kind of margarine that can be overbearing on certain things, I'm thinking the tortas in particular. It really has a strong and unpleasant flavor.
Don't expect a smiling face. There's no emphasis on customer service here. Not for me anyway. Despite my smiles and Spanish greetings, I've never felt truly welcome or appreciated. Oh well. I'll still keep coming.