All mattress, no B.S. It's hard to not like their philosophy when it comes to producing and selling mattresses. They don't try to dazzle-dazzle you with nonsense marketing speak and you don't feel like you could have been ripped off after making the purchase.
I've been sleeping on a T&N mattress for the last 6 months and am still impressed with it's comfort. It is far superior (and cheaper) to my previous foam mattress that came from everyone's favorite warehouse superstore.
I'm glad Tuft & Needle came a long to change the mattress shopping game.