I think that Lush is a generational thing, because my daughter and her friends go nuts for this place and their products. I myself find it completely overwhelming, from the overwhelmingly scented products, to the overwhelmingly helpful staff, to the overwhelmingly stuffed store, to their "shouty" bold black and white typography and signage. I generally find it overwhelming, full stop. On paper, it's awesome, and I do enjoy the scent of one of their products, by itself and far away from the store...but would never buy it myself because all of their products are also quite pricey. So there you go, take a deep breath and venture in and see what you think.