Come in on a weekday before the evening crowds and you might miss the big line ups they always seem to have :)
I like that they have such a variety of flavours when it comes to ice creams and their house made fudge. You'll find quite a large assortment of confectionaries as well so there's something for everyone.
The pricing is a bit high for many items that you can honestly find elsewhere. And the ice cream is definitely overrated. While I praise their variety, I would say there isn't much that's unique. I think the location and service is what sets them apart and makes it a nice place to go during your evening main street stroll.