Service is always good (@ this location)!! I love some of the new menu options. But to raise your 'signature' items such as your wings by $3+ dollars overnight is ridiculous!! Price & quality is what get people in your door...THEN they decide if you've won them over or if they can get something similar elsewhere. In AZ, wings are wings. The sauce is better some places, the flavor is better others, the char is spot on or not. ZIPPS wings are GOOD, they are CONSISTENT. ...but they aren't SPECIAL. They don't demand an $11 for 10 wings (not even a full dozen) price! If you raise the price by $3+...what have I gained by buying it?? If the answer is nothing, it's the same...then I'll order the $2 substandard pizza slice instead. Food is food. If I'm not paying for "special" taste/experience, then I'll go for cheap.
Get smarter Zipps owners. You had a great thing and you ruined it out of greed. If your costs on wings go up, lessen your menu and raise cost on less popular items. It's business 101