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  • LensCrafters has a new marketing strategy that does not work for me. I received a message that my son had an appointment and I needed to call to confirm or reschedule it. It was during his school day so I called and asked who made this appointment. The woman said it was more of a reminder that his exam was due. I explained that I didn't like the way they worded this "reminder" and she apologized, etc. Two weeks later my husband asks why I scheduled an appointment in the middle of his workday!! Same message from the person I spoke with earlier!! I called again and told them I hated this marketing tactic and they should be honest and not resort to trickery. Now I'm looking for new Optometrists because of their lousy marketing campaign.
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