Expensive designer burgers on a dingy congested strip of Gerrard Street East is not a recipe for success, and my first visit is likely to have been my last. My excitement to see an upscale burger place in Riverdale turned into disappointment. Burger was decent, but not as good as other upscale burger joints in the city like Craft Burger. At $5.95 for a burger (w/o cheese) + $3.95 for fries + taxes, it's over $11.00 for a burger and fries, and they're not worth it. While staff were pleasant and efficient on my visit, I'd rather get souvlaki on the Danforth in a nicer environment and get a bigger and better take out meal for a similar price. Cash only. Napkins are brown paper towel sheets like you get at a gas station.