My girlfriend lived 5 minutes from this place the last 6 months, and she had never even heard of it. However, the other night we felt like ice cream and thought we would check it out due to all the amazing Yelp reviews. It definitely didn't disappoint. I got two scoops for about $4.50, and it was a ton of ice cream! I had the Pecan, and the Oreo (since I was struggling too much to choose one of their other dozen super unique flavors). Both flavors were super rich, and absolutely delicious. The pecan flavor had nice full pecans dispersed throughout it, which was a great touch. My girlfriend had the coconut flavor, which had little coconut flakes in it and was very tasty.
It definitely does not seem like you are in Madison in this shop, which was an additional nice element. The workers there were very friendly, allowing us to taste different flavors, and there was plenty of room for us to sit and enjoy!