After reading all the millennial outrage blogs about waiting in long lines with the common non-hipster people, no booze and that all smoked meats taste the same except except if there is a designer name for the spices, I was hesitant to give it a try. Just ignore all those reviews!
I finally walked by on a weekday, and without a line outside, I sat at the counter for lunch. The meat was awesome! Tastes like the seasoning infused trimmings from a prime rib roast except that it was moist and tender. No mustard or anything else was necessary. You have to eat some of the meat before you can close the sandwich and hold it.
After bleh-ing on all the other chain places didn't know that this was supposed to be how a real smoked meat sandwich was supposed to taste.
So if you coddled hipsters want to stay at your phoney micro brew (everything's sourced from Molson's anyways) for your flavoured ham sandwiches. There will be more opportunities for me to have another great sandwich!