I have been to this store 3 times and each time I have encountered the rudest personnel. This store is like the ghetto version of a Sephora. Today, I had a coupon for $3.50 off a $10 purchase. I bought foundation for $40 and a powder brush for $9.99. The coupon was not valid because my foundation was too expensive(?). It does not apply to "prestige" brands. And that makeup brush was a penny short! A penny! The clerk said, these coupons are only good for the stuff you can buy at Walmart. It literally makes zero sense. Spend $10 save $3.50, spend $50 save nothing. Why would I go to Ulta to purchase Walmart products when there's a Walmart in this strip mall? Their displays & testers are disgusting. They've all been damaged. I did browse the cheap section looking for a nail file and everything was a dirty mess.
On a previous trip I went to check out colors of something I ordered directly from Benefit. When I told the clerk that, she immediately stopped helping me. As soon as they know you're not there to purchase anything, they can't run away fast enough. I did encounter a nice guy in the hair product dept. He was informative and he talked me into buying stuff that was actually cheaper than what I went in intending to buy. Everything I bought there can either be bought at Sephora or ordered on the internet. I won't be returning.