I'm a platinum Marriott member so when I can't stay at a Marriott I huff and puff and conceded to staying at a Hilton property. After this experience though, I may be more inclined to stay Hilton more often!
The facility is new and well kept. The lobby is huge and the staff was very welcoming when I checked in. The room was nice and everything was clean. The tv was HD I think and they got plenty of channels including the big 10 network.
I was extremely impressed with the breakfast. Plenty of options and the breakfast area was laid out very nice and was clean. There was plenty of food and cutlery even during the rush hours of 7-8 which was impressive.
The location is a bit removed from madison proper but there was plenty nearby to eat and do. The workout room was very nice with personal TV's that worked on each machine, a TV for the whole room too, and all machines were well maintained and in order. Free weights and bench, buddy bands, and workout ball, medicine balls, and scale come included.
Overall I'm extremely impressed. I usually associate a hampton inn as a lesser tier than a Fairfield inn but this just blew me away. It may be unique to this location but regardless, I will certainly be back.