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  • I saw this cupcake store at the mall and I was intrigued by their sign proclaiming "As Seen On Food Network's Cupcake Wars." Later research showed that they were eliminated early in the competition. To be completely frank, I can see why. When I entered the store, I noticed that there were only a few displays of cupcakes (9 different flavors I believe?) I guess I'm just used to Sprinkles cupcakes where they have a lot more variety. The employee working was nice and courteous when I asked about any recommendations. I eventually settled on a red velvet cupcake, which is what I always order when trying out a new bakery. I noticed that the cupcakes were JUMBO. Much larger than what you'd get at other cupcakeries, which was a plus. It was $3.50 for a single and $12 for 4, which is pretty standard, but since you get a larger cupcake than usual, it is a good deal. The packaging was very functional. If you order one cupcake, it comes in its own individual plastic container with a Sweet Daddy Cupcakes sticker. The container also has indentations so your cupcake doesn't move around and so you can pick up your cupcake without getting frosting on your hands. Functional and convenient packaging is very important to me, clearly. FINALLY, the cupcake itself. I was very underwhelmed. I don't know about you, but I like my frosting dense! The cream cheese frosting, which in itself had a good, light flavor, also felt like it was so whipped that I was eating cream-cheese flavored air. While that may be a plus for some people, I was sorely disappointed. The cake itself was good. It's dense and moist, which is much better than the alternative (dry and crumbly), but like other reviewers have said, it tastes like it came from a box. Overall, I'll have to pass on making a return trip here. At a certain point, nice decorations, good service, and being the underdog on a reality show just doesn't cut it.
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