Look, I understand people dillude themselves into thinking a restaurant that's contrarian and hip has food that magically tastes better.
And don't get me wrong, the pizza here was good. But not great.
The place is a dive, which is usually find, but the place smelled like bug spray. The server (I think owner, too) was nice, but not overly friendly.
The food was certainly fast, and the bread was good.
Overall, the place is fine. But it's getting great reviews simply because it's counter-culture and organic.