104.3 plays some of the Old School R&B and Hip-Hop that I remember from high school, middle school, and younger. It's a fun station to tune into and more times than not, I end up smiling because those songs bring back good memories.
They don't play any of the hard stuff, it's very mellow. It's good to listen to when I'm in traffic because it gets me into a good mood. The only problem is that the on-air personalities talk too much in the mornings, so I end up tuning out when that happens.
Return Factor - 80%